Top 10 Benefits of Choosing Shopify For E-Commerce Store

Websites have become an integral part of the business setups in the current era. Surviving and flourishing without an online presence is not quite easy now. Especially after the pandemic, people have become more comfortable in shopping from the comfort of their homes instead of going to the market and investing lots of time and energy into purchasing things. Therefore, now businesses make sure to have their eCommerce store running smoothly as well. There are many platforms that offer easy setup for eCommerce stores to make the process simpler and less expensive for business owners. Shopify is one of the most preferred platforms and it is used all across the world by small and big businesses. If you are wondering why is Shopify number 1 choice for business owners let us help you understand.

Simple and fast

You can easily set up and launch your online store without any troubles with hosting and other technicalities. It is the best option for business owners that are looking to start their own website without any hassle of complicated codes and formalities. The admin panel of Shopify is quite simple and straightforward which was designed considering the needs of a layman. It is logical and user-friendly. It offers hosting as well as a content management system. 

Attractive templates

Among other benefits, appealing and attractive website designs is also a benefit of the Shopify platform. There are tons of options of website themes/templates from which you can select for your own eCommerce store. You can easily create a user-friendly and attractive website using the templates available. There is also the option of selecting themes/templates from a third-party service like ThemeForest. You can easily install it on your online store. You can also select the option of PSD to Shopify conversion which will enable you to build a custom website as per your requirements with the help of a Shopify developer. It is the best option if the website you are looking for requires multiple customizations.

Apps integration

It is very common to use and integrate additional functionalities on an online store because the existing features might not be enough. Shopify offers Shopify Apps to expand the functionality of the platform by adding new tools and features. These apps are easily accessible and can be found on the Shopify Marketplace. There are quite a lot of apps almost for every need and purpose whether it is shipping, payment, accounting, etc. These apps work like the regular plugins or extensions which we see on other platforms. 

You can also add a customer wishlist, reviews, loyalty programs, social media platforms, and many more features using the apps. Some apps are available for free while some have a price. 

Secure and reliable

Security and reliability come at the top of the preferences list for anyone building an online store. To avoid hacking and malware activity, selecting a secure and reliable platform is essential since eCommerce stores deal with sensitive information like credit/debit card details, address, contact number, bank details, etc. Shopify provides complete solutions for a safe and reliable website and will handle everything from server maintenance to upgrades. The website will be smooth and fast as well, making it available online at all times. 

Great customer support

eCommerce websites are generally technical and have a complicated infrastructure that requires regular monitoring and support. It is very important that the platform you choose has great customer support so that you can get the issues fixed as soon as possible. Shopify has effective customer support available 24/7. You can contact the team to resolve any issue or for after-sales support as well. Trained and experienced staff help the business owners to keep their websites smooth and running. 

Fast load time

Load time is the game-changer for any website. Especially for an eCommerce store, it is extremely important to have a fast website so that the customers can scroll through in a smooth way without waiting and getting stuck several times. Shopify takes special care of the load time of the websites. Developing websites on the Shopify platform will help you with fast load times and there won’t be any additional cost to make sure that your online store is running smoothly and fast. 

Mobile friendly

Websites should be mobile-friendly at all costs now because every other person mostly uses a mobile phone to surf online. Therefore, to maximize your traffic and attract mobile users as well on the website, make sure that the website is mobile responsive. Shopify is a website development platform that offers designs and themes that are smooth regardless of the device on  which it is being operated. Shopify themes are highly responsive which makes it easier to create mobile-friendly websites and cater to customers across all devices and platforms. 

Reliable payment gateway options

Payment gateway is an important aspect of eCommerce stores because it deals with highly sensitive information like the card and bank account details. However, it is essential as well because the online payment option is much more convenient for the customers as they don’t have to stay bound to receive and then pay COD. Shopify offers a trusted and reliable gateway to be integrated on the websites. Customers can easily use it and pay online without worrying about breaches of privacy. 

SEO friendly

Most importantly, all the Shopify themes/templates are SEO-friendly. Websites come on top of google ranking if the design and template are according to the Google requirements. Therefore, SEO-friendly templates play an important role in deciding the position of your website on Google SERP. It should be in a higher position to attract more customers and drive leads.

Effective marketing tools

Shopify has a variety of marketing tools that it offers to business owners. You can easily use these marketing tools to improve your marketing strategy and implementation. These features include targeted email marketing, gift cards, discount coupons, store statistics, and much more!

If you are planning to launch your eCommerce website then Shopify is your best choice. It offers a variety of compatible features and other benefits to online store owners which will make your journey much smoother and easier as compared to custom website development. We have discussed the top 10 benefits of a Shopify store which will help you to make a better decision.